More than half of the respondents (54%) believe that an increase in electricity prices is inevitable. 46% of respondents can pay more if these funds are invested in green energy. 41% are willing to pay extra for electricity if it is produced from renewable energy sources – according to the IBRiS study commissioned by the Polish Electricity Association.
As many as 70% of the respondents claim that in their town (32%) and rather yes (38%) investments are made in such solutions as photovoltaic panels on public buildings or energy-efficient street lighting. These types of activities are most often noticed by residents of large and medium-sized cities, as well as people from the southern and north-western part of the country.
Concern for the environment and the purchasing decisions of Poles
82% perceive great importance to care for the natural environment. Such opinions really translate into purchasing decisions of Poles. According to the survey, as many as 81% of respondents declare that when purchasing new devices, they pay attention to their energy class, and more than half of the respondents are willing to pay more for products, as long as they have a less harmful impact on the natural environment.
The cost of energy and green investments
More than half of the respondents (54%) believe that an increase in electricity prices is inevitable because we need to obtain more energy from more environmentally friendly sources. 46% of respondents admitted that they could pay more if the funds obtained in this way are invested in green energy.
Magda Smokowska, advisor at the Polish Electricity Committee: “The results of the IBRiS survey show that Poles see the effects of investing in ecological solutions. The respondents also take a very responsible approach to the care for the natural environment. This translates into specific purchasing decisions and choices that consumers make.
In order to broaden the knowledge about electricity and ways to save it, the Polish Electricity Association launched the website www.liczysieenergia.pl, where you can find the factors that have the greatest impact on energy prices. The website also shows ways to reduce electricity consumption and electricity bills. “
The nationwide survey commissioned by the Polish Electricity Association was carried out by the Institute for Market and Social Research before Russia’s invasion of Ukraine on January 3-5, 2022, on a sample of 1,000 respondents.
Source of information: PKEE press office (firstname.lastname@example.org)